Table of Contents
- As the spring flowers begin to bloom, it comes time to prepare for Easter and spring events! March is the perfect time to start spring marketing.
- 🌷 Why March is ideal for Easter Marketing
- 🗓️ Publish your experiences in advance
- 📸 Utilize user-generated content to increase intrigue
- How to collect and reuse visitor content (with consent)
- 💌 Take advantage of school breaks with marketing
- ✅ Conclusion: It’s time to get ready for Easter
Post SEO title
How to boost bookings in March by taking advantage of breaks.
Meta description
Learn how to use Beyonk’s marketing tools to boost visibility and drive bookings in March including publishing Easter experiences, emailing potential customers and more.
As the spring flowers begin to bloom, it comes time to prepare for Easter and spring events! March is the perfect time to start spring marketing.
🌷 Why March is ideal for Easter Marketing
As we move into spring season, it is important to realise how quickly the year goes. Easter is early this year, and March is the perfect time to set up events for your early planners.
Here’s what we want to share:
- Why setting up events in advance will maximise bookings
- How to use engaging User-generated content to interest viewers
- How to take advantage of the Easter and Spring Break for flower and spring experiences
🗓️ Publish your experiences in advance
It is important to accommodate for early planning customers as well as last-minute buyers. If you have an Easter or spring experience that hasn’t been added to your shop, now is the time! We recommend that you publish experiences as soon as possible to allow for customers plenty of time for planning.
⭐️ Double check your schedule and pricing on previously published events to ensure that there is no delay in the booking journey
- Edit your experience
- Select scheduling
- Confirm that all times and dates are correct and are available to book
- More information in the schedule help article
📸 Utilize user-generated content to increase intrigue
One of the best ways to bring attention to your experience is to have fun and interactive photos from past guests. Using content from previous guests allows for future guests to imagine themselves also at your experience
How to collect and reuse visitor content (with consent)
You don’t need a professional photographer to create powerful content. What you do need is a process to gather and reuse the real stories your visitors are already sharing - while staying compliant and respectful.
Here’s how attractions are doing it:
- Monitor tags, mentions and location posts on Instagram and TikTok
- Encourage sharing on-site with friendly signage, hashtags or prompts
- Host preview events to spark buzz and generate early-season content
- Capture behind-the-scenes clips from staff throughout the day
But here’s where most operators get stuck: permission. You can’t just screenshot and post. You need clear consent - especially if you’re using content in paid ads.
That’s where Beyonk makes it simple.
Our post-visit survey invites guests to upload photos - and at the point of upload, they’re asked for marketing consent. That means:
- You get fresh UGC, directly from visitors
- You know who gave permission
- You can use it confidently in social posts, emails, or paid campaigns
⭐️ Add media tags in the Media Hub to ensure your images display on the Beyonk shopping page, marketplace listings and across partner sites.
💌 Take advantage of school breaks with marketing
It is important to know when the school breaks are around your local area. Parents will be looking for things to do with their kids over break and this is your chance to get them to book.
⭐️ Market to parents of school-aged children before breaks with email marketing to increase bookings
Use your Email Campaigns to remind your customers that spring and Easter break are the perfect time to visit your experience. Even a short reminder email can make a big impact. These customers are already in decision-making mode they just need a nudge to return.
⭐️Top Tips
Include direct booking links in your email to reduce drop-off.
Even better add UTM’s and track your successful bookings
✅ Conclusion: It’s time to get ready for Easter
The best way to get ready for Easter is to publish your experiences, utilize user-generated content, and push marketing before school breaks.
Beyonk’s Marketing Suite gives you the tools. Use them to boost bookings now and lay strong foundations for Easter!
📣 Call to action
Need help using Media Hub or sending customer emails? Visit the help centre or talk to our team to get started with the Marketing Suite today.
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